Landing Pages | Good, commonsense advice. The single biggest problem I’ve encountered is people wanting to encapsulate their entire site/ brand AND close a sale rather than focusing on why you brought someone to a specific landing page and what you hoped to achieve.
Apr 292008
Right-Justified Navigation Menus Impede Scannability | Right-Justified menus are something I’ve liked to use but this new bit of research is very interesting. I think I agree on the scanning point but the final decision IMHO would be based on the degree and nature of interaction the users have with the website given the purported advantages of having navigation on the right.
Direct Marketing vs Social Media Marketing | The (unsurprising) conclusion seems to be do both if possible.
Apr 142008
Findability, Orphan of the Web Design Industry | A List Apart article that has some really good, common sense suggestions for Information Architects and designers.
