It’s fascinating from an architectural POV and from a marketing perspective – particularly in light of the recent problems the company has faced re. its cars. The timing of the launch is interesting. Perhaps a case of “If you can’t control the conversation at least gain some control over the conversation space.” ?
I just noticed a Sri Lankan telco is offering a Google Apps package. By local standards it’s a creative enough business plan, though the language in which it is presented is, as usual, cringeworthy.

